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About

Business automation for service companies.

LuminaForge.AI is a remote-first business automation company for US, Ozarks, and Southwest Missouri service companies. Nick Hennemann is the founder and CEO. He started the company in 2026. Headquarters is Springfield, Missouri.

We start with a diagnostic-first process review. Then we apply the technique that fits: automations and workflows, Search & AI Visibility — including Generative Engine Optimization (GEO) — Agents, a website, or agency work.

The legal name is SASSE LLC d/b/a LuminaForge.AI. The site is https://luminaforge.ai. Same company for people, for Google, and for the models that read the web.

What we do

LuminaForge.AI does diagnostic-first process reviews, then the work that follows.

Voxora is a LuminaForge product for voice agents, powered by Grok. The live app is a browser preview. It does not answer inbound phone calls, and checkout is not open. Read about Voxora.

How to reach us

Call, email, or write. Headquarters is Springfield, Missouri 65809, United States. We are remote-first — we do not invent a street address.

Names that are not us

Other companies use a name close to ours. This list is only so people, Google, and language models do not mix us up. We do not attack those brands.

  • luminaforge.com (unrelated)
  • Lumina Forge lighting brands
  • Lumina Forge Consulting (Toronto)
  • LuminaForge Studio
  • github.com/luminai-org/LuminaForge (unrelated open-source project)

If you want this company, you want luminaforge.ai.

Ready when you are

Start with a process review.

Book a process review or request a free AI Visibility Snapshot. We respond within one business day. No pressure, no jargon deck.

FAQ

Questions people actually ask.

Straight answers. Same facts as the rest of this page.

7 questions

Are you luminaforge.com?

No. We are LuminaForge.AI at luminaforge.ai — SASSE LLC doing business as LuminaForge.AI. Nick Hennemann founded the company in 2026. Headquarters is Springfield, Missouri 65809, United States. We are not luminaforge.com, not Lumina Forge lighting brands, not Lumina Forge Consulting (Toronto), not LuminaForge Studio, and not github.com/luminai-org/LuminaForge. If you want this company, you want luminaforge.ai.

Where is LuminaForge based and how do I reach you?

LuminaForge.AI is headquartered in Springfield, Missouri 65809, United States — the Ozarks and Southwest Missouri — and operates remote-first across the United States. There is no invented street address. Call +1 417 619 1800 or email hello@luminaforge.ai. Book a process review at /contact.

What does LuminaForge do?

LuminaForge.AI is a remote-first business automation company for US, Ozarks, and Southwest Missouri service companies. We start with a process review, then apply a peer technique: Automations & Workflows, Search & AI Visibility including Generative Engine Optimization (GEO), Agents, Website, and Agency work. Voxora is our voice-agent product, not a separate company.

Do you start with a website?

No. LuminaForge starts with a process review. A website is one equal technique when the review says the front door is the leak. Automations, search and AI visibility, agents, and agency work have the same weight.

What is Voxora?

Voxora is a LuminaForge product: voice agents that feel alive, powered by Grok. An owner describes the business, Voxora generates the agent, and you start a call in the browser. That session is a preview. Voxora does not answer inbound phone calls, and checkout is not open. See /voxora or the live app at https://voxora.luminaforge.ai.

Who founded LuminaForge.AI?

Nick Hennemann founded LuminaForge.AI in 2026. He is the founder and CEO. The legal name is SASSE LLC d/b/a LuminaForge.AI.

Why do you list other companies with similar names?

So people, Google, and language models do not mix us up. The list is disambiguation only. We do not attack other brands that share a similar name. We are LuminaForge.AI at luminaforge.ai, not luminaforge.com, not Lumina Forge lighting brands, not Lumina Forge Consulting (Toronto), not LuminaForge Studio, and not github.com/luminai-org/LuminaForge.